Discussing SEO with Kevin Cull, and what benefits brand story telling can bring to search engine optimisation.
Every business has news and stories to tell. Those stories can help promote your company and increase your online visibility. Simple put, as well as boosting your search engine optimisation, online stories help create awareness about your company and build reputation by becoming widely shared through blogs and social media.
The most important component of effective SEO today is quality, original content that engages the reader in some way that becomes talked about and shared.
Kevin mentions about building engagement with potential customers, it’s like anything people buy from people first, that hasn’t changed, you need to earn trust.
This interview was broadcast on Radio Horton 10th October 2013
Renowned copywriting expert Joy McCarthy and regular show guest presenter, seeks the answers.
Show Host Ian Gentles
Hear what Kevin said what SEO is all about NOW.
Play the podcast
Want to contact or connect with Kevin and ‘SEO Service Pro? Click the links below…
The Knowing your business show was presented by Ian Gentles and guest presenter Joy McCarthy.
Digital Marketing Specialist based in Banbury Oxfordshire, The founder and Digital Marketing Manager of Knowing Your Business (the business radio show that is a rather useful marketing vehicle with podcasts)
Helps Business towards – increasing their (on and off line) sales and boosting their business reputation. Deals in the aspect of digital communication strategy concerned with understanding market opportunities, cultivating markets and customers, and generating awareness and demand for product and services.
Often known as somebody who spends at lot of time in online social spaces who also has a deep interest in the spaces where technology, culture and big ideas overlap.
Want to contact or connect with Ian Gentles? Click the links below…
The Oxfordshire copywriter. Ardent thought-bubbler who thrives on chaos. Creative copywriter who also takes good writers and helps them achieve copywriting excellence with a Professional distance learning copywriting course
Want to contact or connect with Joy McCarthy or the Copywriting Apprentice? Click the links below…
The Knowing Your Business Show social links
The Knowing Your Business Radio Show is broadcast every Thursday from 10 am until 12 noon on Radio Horton.
If you have any questions for Kevin or would just like to leave a comment please do.