Showcasing YOUR business expertise LIVE on Radio

Giles Andrews Zopa CEO and Co-Founder

Knowing Your Business discuss the difference between Zopa and a traditional Bank. We ask Giles Andrews Zopa CEO and Co-Founder the questions about peer to peer lending and so much more.

It is all rather insightful..

The Knowing Your Business Show

Giles spent the first ten years of his career pursuing all things automotive. This included co-founding Caverdale in 1992, a start-up taken to a £250m revenue motor retailer, renamed Godfrey Davis Motor Group and sold in 1997.

He then set up his own consultancy business whose clients included Tesco and Tesco Personal Finance and which also provided start up advice and early stage funding for new businesses, until co-founding Zopa in 2004.


The Knowing Your Business Show Podcasts


This little 1:11 second snippet explains how the name Zopa came about.

The naming of Zopa


This little 54 second snippet highlights our lack of interest in interest rates and why we should pay attention.

Who really does anything about changing banks for a better interest rate?


This 1:13 second snippet explains what peer to peer lending is all about.

Giles explains how peer to peer lending works


Play the FULL interview podcast.

An insightful conversation about peer to peer lending


Want to contact or connect with Giles or Zora? Click the links below…

Zopa is the UK’s largest peer-to-peer lending site Website

Follow Zopa on Twitter

Join Zopa on LinkedIn

Connect with Zopa on Facebook

Join Zopa on Google+ 

Giles Andrews on Twitter


This weeks Knowing Your Business show was presented by Ian Gentles and guest presenter Joy McCarthy.


Ian Gentles Digital Marketing Specialist based in Banbury Oxfordshire, The founder and Digital Marketing Manager of Knowing Your Business (the business radio show that is a rather useful marketing vehicle with podcasts)

Helps Business towards – increasing their (on and off line) sales and boosting their business reputation. Deals in the aspect of digital communication strategy concerned with understanding market opportunities, cultivating markets and customers, and generating awareness and demand for product and services.

Often known as somebody who spends at lot of time in online social spaces who also have a deep interest in the spaces where technology, culture and big ideas overlap.

Want to contact or connect with Ian Gentles? Click the links below…


Joy McCarthy the Oxfordshire copywriter. Ardent thought-bubbler who thrives on chaos. Creative copywriter who also takes good writers and helps them achieve copywriting excellence with a Professional distance learning copywriting course

Want to contact or connect with Joy McCarthy or the Copywriting Apprentice? Click the links below…


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Knowing Your Business Show time is every Thursday at 10am until 12pm on Radio Horton.

If you have any questions for our guests or would just like to leave a comment please do.


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Your business live on radio. Imagine that! With your very own podcast recording to promote your company for the next year, this is ‘brand journalism’ at work. It’s authentic. It’s real. It’s sharable. It encourages conversations. It enhances your credibility that demonstrates your knowledge and expertise to prospective customers. It’s YOUR digital asset.

On-air and online marketing

Market your business on-air and online with Knowing Your Business.  The wealth of benefits include a telephone interview live on radio, your own recorded podcast and extensive online promotion. It’s unique. And it works. Contact us and book your radio slot with podcast today. Hear the Knowing Your business show trailer

19th November Show

This week we discuss all type of business subjects

Don’t miss this stunning line-up of guests

  • To be confirmed