Getting the MOST from Knowing Your Business
Digital marketing is about conversation around topics. While the Knowing Your Business team promote your guest radio appearance widely, the maximum benefits come from the conversations that create the greater exposure.
The more pro-active you are, the greater your benefits will be. To help you achieve this, the Knowing Your Business team have created this short guide.
Social Media Networks
Be fully connected and setup on the following social networks:
- Google+
Participate in the Conversations
Join in and participate in the conversations we will be creating on social media. You will be tagged in posts and tweets so you can respond and share the information to your followers and friends.
Start your own conversations linking to the Knowing Your Business landing page. Thank people who have shared your posts and respond to any inquiries, comments or questions.
Comment on the Knowing Your Business Website
Be sure to comment on your show’s landing page before and after the show. Respond personally to other people’s comments if any turn up. Not that many people do in fairness – it mainly happens on social media these days.
Blog About Your Appearance
Blog about your experience of being on the Knowing Your Business radio show. Embed the link to the landing page. When you’ve posted your blog, use your social media channels to promote it even more.
Take a look at this example (although in fairness it is an upgrade to the paid version)
Mary Thomas from Concise Training www.concisetraining.net/2014/03/social-media-content-why-not-podcast/
Enjoy the experience
If you need any help, contact Ian Gentles of Knowing Your Business. He will be pleased to help and advise you. Should you desire to upgrade – that information is right here http://knowingyourbusiness.co.uk/digital-marketing/digital-marketing-packages/
