Showcasing YOUR business expertise LIVE on Radio

6th February 2014 Knowing Your Business Show

This week Knowing Your Business explore using Facebook for business. In part because Facebook enjoyed it’s 10th birthday on the 4th February 2014. It has reached that milestone as the dominant social networking platform.

But is it any good for business? We find out from four business owners using Facebook to help market their businesses.  

Knowing Your Business interview business owners Simon Charles, Greg Heath, Paul Tucker, and Michelle Sutton.

You can click the highlighted text and listen to the Knowing Your Business Show live on Radio Horton every Thursday at 10 am until 12 noon.

This show podcasts are now available for your listening pleasure further down the page



Simon Charles owner of SC Personal Training gives us his Facebook insights.

Based in Banbury, Oxfordshire, Simon Charles is a Level 3 qualified personal trainer and fitness instructor. As well as holding personal training qualifications, he is also trained in:

  • Core stability
  • Boxing for fitness
  • Kettlebell training
  • First aid

Simon Charles is passionate about fitness. As a long-standing member of Cherwell Running Club, he has run competitively since 2003, competed twice in the London Marathon and has also taken part in short distance triathlons. His knowledge and experience makes him the ideal personal fitness trainer for people of all abilities, and especially those who want to develop their running and athletic skills.


You can hear what Simon said right here

Play the podcast and find out why SC Personal Training use Facebook


Want to contact or connect with Simon and SC Personal Training? Click the links below…

Connect with SC Personal Training on Facebook

SC Personal Training Website



Greg Heath Rye Hill Golf Club owner gives us his insights into Facebook.

Rye Hill golf club is a North Oxfordshire business delivering golf, weddings, parties, meetings /conferences space, dining with freshly prepared food made from locally sourced ingredients and so much more.

Just 6 miles from Banbury and junction 11 of the M40, Rye Hill offers a championship course, practice area and a magnificent golf shop.


You can listen to Greg right here

Play the podcast and find out why Rye Hill Golf Course use Facebook


Want to contact or connect with Rye Hill golf club? Click the links below…

Rye Hill Golf Club Website

Connect with Rye Hill Golf Club on Facebook

Join Rye Hill Golf Club Weddings on Facebook



Paul Tucker owner of Kids Active gives us his insights.

Kids Active services include; nursery & preschool, breakfast, after school & holiday clubs, babysitting service, birthday parties & wedding daycare.


Hear what Paul had to say right here

Play the podcast and find out why Kidactive use Facebook


Want to contact or connect with Kids Active? Click the links below…

Kids Active Website

Connect with Kids Active on Facebook



Pharmacist Michelle Sutton and co owner of Butterflies Healthcare gives us her insights.

Pharmacist director and co-founded Butterflies Healthcare Ltd in 2006 to bring a select range of niche, eye related products to the UK market.

Distributor of award winning brands to trade and retail *Viteyes to slow progression of Age Related Macular Degeneration *Products for Dry Eyes, Blepharitis & Cataracts *Prescription Swimming Goggles & Diving Masks for Adults/Children *Eye Care Cosmetics for Sensitive Skin & Eyes *NATorigin Natural/Organic Skincare & Cosmetics, the only UK range approved by Allergy UK.


You can listen you Michelle right here.

Play the podcast and find out why Butterflies Healthcare use Facebook


Want to contact or connect with Butterflies Healthcare? Click the links below…

Butterflies Healthcare Website

Connect with Butterflies Healthcare on Facebook

Join Butterflies Eyecare on Facebook

Connect with Prescription Swimming Goggles on Facebook

Connect with NATorigin cosmetics and skincare on Facebook


This week the Knowing Your Business show was presented by Ian Gentles and guest presenter Steve Shepherd.


Ian Gentles Digital Marketing Specialist based in Banbury Oxfordshire, The founder and Digital Marketing Manager of Knowing Your Business (the business radio show that is a rather useful marketing vehicle with podcasts)

Helps Business towards – increasing their (on and off line) sales and boosting their business reputation. Deals in the aspect of digital communication strategy concerned with understanding market opportunities, cultivating markets and customers, and generating awareness and demand for product and services.

Often known as somebody who spends at lot of time in online social spaces who also has a deep interest in the spaces where technology, culture and big ideas overlap.


Want to contact or connect with Ian Gentles? Click the links below…


Steve Shepherd Web designer · Graphic designer · Photographer based in Banbury Oxfordshire is the founder of Sorbrook. Providing Brand, Graphic and Web design services for the local area and beyond.

With over 15 years experience Sorbrook is a new and trusted name to deal with all of your business design needs.


Want to contact or connect with Steve Shepherd or Sorbrook? Click the links below…



The Knowing Your Business Show social links


The Knowing Your Business live radio broadcasts is about facts and balance. It’s about telling an engaging story, and the goal is to educate rather than the push advertising model that has been broken for years. This way, listeners are informed, and they become engaged with YOUR business, its mission, its values, its vulnerabilities, and its passion.


The Knowing Your Business Show is broadcast every Thursday from 10 am until 12 noon on Radio Horton.

If you have any questions for our guests or would just like to leave a comment please do.


6 Responses to 6th February 2014 Knowing Your Business Show

  1. Would you say that facebook as a marketing tool is only relevant for business to consumer companies. Can business to business companies benefit and if so in what way?

  2. Nicki Wadley says:

    I use Facebook in my business to reach a wider audience that my strategic marketing plan may not include because as a new business with limited funds I have to be clear as to who I want to target and how. I post interesting news stories about the education sector to encourage debate but to also show I know about the relevant issues pertinent to my business sector and the potential impact of these issues. I also use it to post events and special offers and have had some success with my postings reaching just the people I would like to. I don’t think you can put a price on the networking and support opportunities available to businesses on Facebook either, I have benefited from using it in this way almost as much if not more than for direct sales.

  3. […] They interviewed several local businesses who have utilised business pages on the social network and asked us whether we feel it is a benefit. To listen, click on The Knowing Your Business Show page. […]

  4. […] They interviewed several local businesses who have utilised business pages on the social network and asked us whether we feel it is a benefit. To listen, click on The Knowing Your Business Show page. […]

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19th November Show

This week we discuss all type of business subjects

Don’t miss this stunning line-up of guests

  • To be confirmed