Showcasing YOUR business expertise LIVE on Radio

27th August Knowing Your Business Radio Show

On this weeks Knowing Your Business Radio Show we discuss PR. There’s an old saying: “Advertising is what you pay for, good publicity is what you pray for.”

That was certainly true in the past. But is that true today?


Though PR can bring more credibility, Advertising can reinforce it. It's what we call PR-oriented Advertising.


It’s also been suggest by some commentators that publicity is more effective than advertising, for several reasons. First … and most important, publicity has greater credibility with the public than advertising.

Others say, though PR can bring more credibility, advertising can reinforce it. It’s what is called by some experts as PR-oriented advertising. That makes sense and yet, for some businesses, the line between a PR campaign and an advertising campaign remains unclear, so we’ve decided to clear things up by exploring the differences and how it all fits together.

Guests confirmed so far are;

Join show host Ian Gentles with this weeks guest presenter, award winning International celebrant Judy Mansfield from 10 am. Listen Live



Listen to the Knowing Your Business Radio Show live on Puritans Radio

The show is broadcast live on Thursdays between 10:00 am and 12:00 noon Listen Live



This show online presence is being supported by Knowing Your Business partner OxCopy

OxCopy – Copywriting for Oxfordshire and beyond. Let OxCopy take care of producing your regular, vibrant and engaging articles and stories to be used online or in print.


0845 373 3600
01608 646 395
07779 613 903



OxCopy - Copywriting for Oxfordshire and beyond


If you would like to enjoy the benefits of being one of the Knowing Your Business radio show partners, you can find out more by contacting us via Email:



This week the Knowing Your Business radio show is being presented by Ian Gentles and Judy Mansfield.


Ian Gentles

Digital Marketing Specialist based in Banbury Oxfordshire, Offering marketing expertise to mainly SME’s. The founder and Digital Marketing Manager of Knowing Your Business (the business radio show that is a rather useful marketing vehicle with podcasts). The founder and editor of Banburyshire Info. A local hub for local information.

Often known as somebody who spends a lot of time in online social spaces who also has a deep interest in the spaces where technology, culture and big ideas overlap.

Loves cake. Arm chair sports fan.

Want to contact or connect with Ian Gentles? Click the links below…


Judy Mansfield – Gifted public speaker. After 35 years of being salaried, now loving being self-employed. Married, one husband, 2 cocker spaniels, and an unrequited love for Rod Stewart

Tagline: Trying to ‘make a difference’ each day.

In the day job Judy is a professionally trained Independent international Celebrant, holding a Diploma in both Marriage and Funeral Celebrancy. She is also available to carry out Celebrancy services internationally.


Want to connect with Judy or Cherish Ceremonies? Click the links below



The Knowing Your Business Show social links


The Knowing Your Business live radio broadcasts is about facts and balance. It’s about telling an engaging story, and the goal is to educate rather than the push advertising model that has been broken for years. This way, listeners are informed, and they become engaged with YOUR business, its mission, its values, its vulnerabilities, and its passion.


The Knowing Your Business Radio Show is broadcast every Thursday from 10 am until 12 noon on Puritans Radio

If you want to ask a question for our guests, or leave a comment on the interviews, please do.


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Your business live on radio. Imagine that! With your very own podcast recording to promote your company for the next year, this is ‘brand journalism’ at work. It’s authentic. It’s real. It’s sharable. It encourages conversations. It enhances your credibility that demonstrates your knowledge and expertise to prospective customers. It’s YOUR digital asset.

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Market your business on-air and online with Knowing Your Business.  The wealth of benefits include a telephone interview live on radio, your own recorded podcast and extensive online promotion. It’s unique. And it works. Contact us and book your radio slot with podcast today. Hear the Knowing Your business show trailer

19th November Show

This week we discuss all type of business subjects

Don’t miss this stunning line-up of guests

  • To be confirmed